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Discover the company behind the innovation.
Building the Next Generation of Gaming, Backed by Experience
For over 15 years, we have been shaping the future of interactive entertainment. Founded as Tassei Denki / Dashine Electronics Co., Ltd., our company has produced over 100 million electronic units trusted by leading brands worldwide.
In 2022, we launched G‘AIM’E, our flagship light gun series, bringing cutting-edge AI self-calibration and camera-based precision to gamers everywhere.
Our mission is simple: to reimagine the way people play and connect through technology.
From Tokyo to global markets, we combine Japanese engineering excellence with large-scale manufacturing capabilities, ensuring products are not only fun but also reliable, sustainable, and built for the future.
Today, our innovation continues with new partnerships—such as our exclusive licensing collaboration with Bandai Namco Entertainment Inc. in 2025—and a vision to expand beyond gaming accessories into next-generation interactive solutions.
